Apart from branding rights, the deal involves Paulaner Keeping pouring legal rights Within the Allianz Arena and conducting lover occasions and competitions in collaboration Together with the club.

While Deutsche Telekom don’t have Component of the club, and haven’t mentioned such an arrangement, Bayern Munich board member answerable for sponsorship Andreas Jung claims that they are extra of the strategic companion than the usual sponsor.

American beverage giant Coca-Cola has appreciated a partnership Together with the Bavarian club for more than fifty years, making it among longest discounts from the club’s record.

[…] Collectively We've got already professional a novel good results story. Our aim is to continue to set benchmarks, in Activity and past – and we have succeeded Again using this contract extension.“

Bayern Munich continues to glow with its most recent signings and current stars. England’s prime striker Harry Kane joined the group in 2023, bringing a completely new dynamic for the club’s assault.

Person has equipped the official team bus for that FCB men's crew for over 15 years. In addition to the bus, other groups for the club use more compact autos, which have been customised Increasingly more for the requirements of the individual departments over the study course on the partnership.

“We've been so enthusiastic to work with such a longtime and productive group of people and we look ahead to hydrating all aspects of this star club.”

Recognized for its passionate lover base and legendary purple and white colours, Bayern Munich has established itself for a dominant power in both domestic and European competitions.

You can find also the fact of 300k registered club customers to i don't know what number of ( google states 330000 for Man U ) but in official rankings i havent even witnessed them in the best 10 and Benfica has actually been the nr2 for years )

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American beverage large Coca-Cola has relished a partnership Along with the Bavarian club for over fifty decades, which makes it one of longest promotions inside the club’s history.

In September 2023, the facility equipment and electrical gear manufacturer signed an early extension settlement Together with the German giants until finally 2027, altering their position from the Gold Companion to the Platinum Lover. 

They have got begun this season trying to get to identical heights, becoming an out-and-out contender to the all the most important competitions all over again. We glance at their sponsors for the period.

The two get-togethers last renewed their partnership in June 2022, obtaining arranged a multi-year extension deal. 

In addition to branding rights, the offer entails SAP supplying the club with analytics software package to gauge client experience and player performance knowledge. In February 2021, Bayern announced they'd also used SAP’s support to standardise their HR procedures.